PROFESSIONAL
EXPERIENCE
Omni-channel destination specific marketing campaigns to promote 2021 trip sales. 2/mo. campaign resulted in 35% of YTD revenue.
Company branding and go-to-market launch strategy from ideation through implementation ranging from website design, to email marketing and omni channel asset creation for a full funnel marketing launch.
Promote group travel and luxury events to the island of Bermuda.
B2C omni channel marketing campaign to promote Daily Harvest products to audience of travelers.
B2B and B2C campaigns to promote Boxed Water products at luxury events and boutique hotels.
Omni-channel marketing campaign promoting Loews Hotels for group travel, luxury events and corporate retreats.
B2B and B2B marketing campaigns targeting audience planning events as well as venues hosting events.
Content production for Under Canvas Grand Canyon marketing materials. This included video, photography, staged events, media features and social assets.
Managed production of first ever 3D music video filmed inside of the Toyota Corolla to showcase top product features.
LET'S BUILD
SOMETHING GREAT
I am an innovative, strategic thought leader who demonstrates strength in marketing strategy, creative problem solving, product development, and project management while leveraging strong communication and leadership skills.
During my years of agency experience, I became a subject matter expert in marketing strategy, client management, and creative development for broadcast production, marketing content (social, video, display, native, retargeting), as well as management of ambassador programs, website development, and analytics reporting. I have mastered the art of time management and cross-department workflow optimization while managing the career development of junior team members.
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Over the past +3 years, I have been working for fast-paced startups leading all product, brand, content and paid client marketing strategy from ideation, to production, to implementation.